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BrandKarma vs HollerScout

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

BrandKarma compared with HollerScout
DetailBrandKarma logo BrandKarmaHollerScout logo HollerScout
What it doesFind where AI does not recommend you, then start showing up in the answer AI marketing agent that finds articles, websites and questions where you can mention your product
StageNot given Not given
FoundedNot given Not given
Based inUS AU
Pricing modelPaid Freemium
PricingBrand: $99/month (two researched topical clusters, 10 categories, Search Console, six engines, 500 classified web mentions). Company: $199/month (five topics monthly, 25 categories, 1,500 web mentions). Extra cluster: $19. Mentions Plus: $29/month for 2,000 additional classified mentions. Annual bil $19 per month for one product; $15 per month for each additional product. Each product includes one weekly scan, 20 drafted replies and emails per month, and email address lookup. Free trial: 7 days for $1.
Key features
  • Monitor AI visibility across six engines: ChatGPT, Gemini, Google AI Overviews, Google AI Mode, Grok, Perplexity and Claude with weekly cadence
  • Two researched topical clusters per month with pillar and supporting articles
  • Keyword intelligence showing mention rate, cited domains, difficulty, CPC and Google position
  • Google Search Console integration with 16 months of daily history
  • Cookieless first-party web analytics and ad attribution
  • Classified web mentions from the open web with tone and claims analysis
  • Competitor benchmarking with share of voice and mention count tracking
  • Weekly searches across Google, article lists, Q&A sites, forums and social media
  • Scores opportunities by relevance from 0 to 100
  • Finds writer email addresses for direct outreach
  • Writes first draft emails for each opportunity
  • Identifies content creators and influencers in your market
  • Tracks which items you've marked as done or not useful
  • Checks ChatGPT and Google AI recommendations weekly
  • Shows pages that AI tools used for their answers
What makes it different
  • Loop-based approach: measure, research, publish, measure again rather than monitoring alone
  • Quality over quantity with two researched clusters monthly instead of 30 auto-published articles
  • Combines AI visibility with actual business outcomes: search rankings and site traffic together
  • Cookieless analytics requiring no consent banner and no device storage
  • Control over research cadence with editor-reviewed content before publication
  • Never posts on your behalf—you control every action
  • Every opportunity links to the real page so you can verify it
  • Finds real web pages and questions, not just general tips
  • Runs automatically once a week without any action from you
Community votes00
DR (Domain Rating by Ahrefs)10 no change since last check5 +1 (up) since last check
Trust Flow (Majestic)114
Citation Flow (Majestic)3119
Referring domains (Majestic)605

6 details filled in for both companies.

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