The operating system for Indian D2C brands — orders, inventory and settlements behind one login
Stage
MVP
MVP
Founded
Not given
2026
Based in
Not given
IN
Pricing model
Free trial
Free trial
Pricing
Early access members receive a 14-day free trial. Founding members lock in founding-member pricing when paid plans open. Final pricing to be announced to the waitlist first.
₹0 free for the whole private beta, no credit card required. Paid plans to be announced before beta ends with advance notice to beta brands.
Key features
Connects to QuickBooks, Square, Shopify and other business tools
Financial Overview showing story behind numbers with action steps
Business Health dashboard with benchmarking against similar businesses
Read-only secure connections with bank-level encryption
Learns business patterns and gets sharper over time
Actionable next steps for every insight
Adapts to specific business type and market
Insight engine identifying operational issues with suggested actions
Amazon direct sync with CSV/Excel import for other channels
Role-based access control and automated audit engine
Full data export to CSV format
What makes it different
Plain English insights instead of dashboards and financial jargon
Built specifically for small businesses, not a one-size-fits-all template
Combines analysis with specific, actionable next steps
Secure read-only connections that never access or move money
Built by a D2C founder who lived the operational problem
Designed specifically for Indian D2C operations with GST, TDS and TCS native support
Single unified dashboard replacing 8 different tabs and tools
Sits above existing platforms without replacing them