Matomo Cloud offers free 21-day trial with full feature access. Paid plans start from €29/month for up to 50,000 hits/month, scaling to custom pricing for 10+ million hits/month. On-Premise offers free community edition forever, or paid bundles starting at €275/month for Team tier.
Not given
Key features
Real-time visitor tracking and analytics
Heatmaps and session recordings
A/B testing platform
Conversion funnels and user flows
GDPR-compliant data management
Goal and event tracking
Custom reporting
Form analytics
AI traffic tracking
Shows which Notes and posts brought new subscribers, not just engagement
Identifies best-performing formats and posting hours against your baseline
Prioritized action queue showing what to do today with evidence
Stats computed in browser with no password required
Drafts text but never publishes without creator approval
What makes it different
No data sampling unlike competitors
100% data ownership with no vendor lock-in
Privacy by design with GDPR compliance built-in
Open source with GPL license
Cloud or self-hosted deployment options
Shows subscriber attribution, not just engagement metrics like likes
Prioritizes actions by impact rather than just surfacing data
Never posts, follows or messages on creator's behalf
Privacy-first design with stats computed locally and optional data backup
Matomo
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