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Mixpanel vs Wholetally

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Mixpanel compared with Wholetally
Detail MixpanelWholetally logo Wholetally
What it doesProduct Intelligence Platform for the AI Era Privacy-friendly web analytics that counts all visitors, including those who decline cookies or block scripts
StageNot given Not given
FoundedNot given Not given
Based inNot given NL
Pricing modelNot given Not given
PricingFree plan includes up to 1M events per month with unlimited seats. Growth plan starts at $0 with up to 20M events per month. Enterprise plan available with custom pricing. Starter €14/month (1 site, 1 member), Growth €24/month (5 sites, 5 members), Business €39/month (30 sites, 25 members), Enterprise custom pricing. All prices exclude VAT. Yearly billing offers 2 months free. Starting at 10k pageviews/month.
Key features
  • Product Analytics
  • Web Analytics
  • Mobile Analytics
  • Experiments
  • Session Replay
  • Metric Trees
  • AI Agents
  • Feature Flags
  • Cookieless script under 2 KB that runs from your own domain
  • Edge collector for Cloudflare Workers and Next.js middleware to count blocked and no-JS visitors
  • Separate reporting of AI crawlers by purpose: training, search, or user requests
  • Revenue per source via Stripe integration with automatic refund tracking
  • Cookieless funnels with AI-suggested conversion steps
  • MCP server for Claude, ChatGPT and other AI agents to query analytics
  • AI-powered Explain and Ask features to interpret chart spikes and query data
  • Weekly email report with facts and plain language summary
  • REST API with tokens for all plan data and custom integrations
What makes it different
  • AI-powered insights that surface automatically
  • Lightning-speed queries with proprietary database
  • No SQL required for product teams
  • Integrated analytics and experimentation in one platform
  • Event-based data model for behavioral analysis
  • Counts all visitors including those who decline cookies, block ads or run no JavaScript that GA4 misses
  • Separates AI crawler traffic from human visitors and shows which AI assistants drive referrals
  • Connects revenue directly to traffic sources via Stripe without visitor IDs or fingerprints
  • No cookies, no visitor tracking, no localStorage or IP storage by design
  • Query your analytics through AI agents like Claude or ChatGPT using built-in MCP server
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)90 no change since last check2 no change since last check
Trust Flow (Majestic)530
Citation Flow (Majestic)606
Referring domains (Majestic)275441

4 details filled in for both companies.

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