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Reference edition 2026.46

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Orbit vs Strata

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Orbit compared with Strata
DetailOrbit logo OrbitStrata logo Strata
What it doesBusiness, market, and competitor intelligence platform High-performance, AI-safe self-service analytics with a governed semantic layer and beautiful dashboards
StageNot given Not given
FoundedNot given Not given
Based inNot given US
Pricing modelFreemium Freemium
PricingFree plan at $0 forever with 1 Subject Business and Presence Intelligence. Pro plan at $49 per month with Up to 3 Subject Businesses and Market Intelligence. Pro Intelligence at $99 per month with Up to 3 Subject Businesses and daily automatic intelligence. Agency plan with Custom pricing available Free: 1 Developer, 25 Users, 2 data sources per project. Team: 3 Developers, 50 Users, unlimited data sources per project. Enterprise: Custom developers and users. Free plan includes email support (3-day response), Team adds 24-hour response aim, Enterprise includes custom support.
Key features
  • Competitor profiles with services, offers, and pricing visibility
  • Market change detection and strategic events
  • Website technical and content health analysis
  • Conversion leak detection
  • Historical intelligence tracking
  • AI visibility and search appearance analysis
  • Automatic weekly or daily intelligence runs
  • Competitor drilldown with capture history
  • Portfolio view with team access and role-based permissions
  • Market Scans with original research and analysis
  • Beautiful-by-default dashboards with automatic layout and styling
  • Grain-safe automatic cross-domain blending that prevents double-counting
  • Federated smart OLAP routing for sub-second query response
  • Five measure types plus segments for flexible metrics
  • Agent builder with inherited row-level security
  • Row-level security and masking in the semantic model
  • Google Sheets add-on for data delivery
  • Scheduled reports and subscriptions
  • Semantic Layer as Code with YAML configuration
  • Dynamic Universes for open data model exploration
What makes it different
  • Continuously monitors changes across competitors' digital presence as they happen
  • Evaluates observations against consistent, repeatable criteria across six dimensions
  • Ties every recommendation directly to the evidence that produced it
  • Tracks market through dated observations rather than one-time verdicts
  • Built from publicly observable signals without access to private analytics or non-public data
  • Correctness by construction with grain-safe joins that refuse invalid combinations
  • Agent-native architecture where agents query the same semantic layer as humans
  • Federated OLAP routing for sub-second performance without warehouse overload
  • Open source semantic query engine (0sql) available under MIT license
  • Built at Netflix for enterprise-scale analytics
Community votes00
DR (Domain Rating by Ahrefs)2 −1 (down) since last check10 −1 (down) since last check
Trust Flow (Majestic)176
Citation Flow (Majestic)1334
Referring domains (Majestic)2116

5 details filled in for both companies.

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