| What it does | Not given
| Business data, understood
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| Stage | Not given
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| Founded | 2022
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| Based in | Not given
| GB
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| Pricing model | Freemium
| Freemium
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| Pricing | Explore (Free): Create a branded exploration space, define goals and measurable signals, capture updates, decisions and evidence, experience lightweight outcome reporting, access onboarding guidance. Build: £25/month - Everything in Explore plus configure and refine your approach, visualize connecte
| Free: €0/month. Starter: €2.99/month (€0.99 total for the first 3 months). Business: €5.99/month. Enterprise: Custom pricing. Annual plans cost ten months and give twelve months of access.
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| Key features | - Connected Outcomes: Visualize how outcomes, teams, activity and dependencies connect across an organization
- Outcome Intelligence: Bring activity, progress signals and outcome evidence into one connected view
- Star Chart: Visual map of how work, teams and goals connect to each other
- Goal Management: Create, track and share goals, key metrics, methods and activities
- AI-assisted coaching via Armstrong AI digital assistant
- Methods, Guidance and Playbooks: Make proven methods and learning resources available within the work
- Living History: Persistent record of decisions, updates, evidence and milestones
- Embedded Enablement: Access to guidance and expert support when challenges arise
- On-Demand Coaching: Access coaching from world-class Google and IBM alumni
- Integration support: Connect CRM, analytics and automation tools
| - Connect files, stores, spreadsheets, APIs and business tools
- Automatic data profiling and quality checks
- AI analysis in read-only mode with calculation explanations
- Scoped API keys and usage inspection
- Row-level security and tenant isolation
- Role-based access control
- Audit trail for sensitive actions
- Support for Shopify, WooCommerce, Stripe and databases
- Saved dashboards and reusable reports
- Hard usage limits protect performance
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| What makes it different | - Persistent infrastructure that preserves context and decisions throughout transformation work, not just static plans or reports
- Framework-agnostic approach that works with OKRs, custom methodologies or established transformation approaches rather than enforcing one model
- Lightweight update rhythms designed for teams to actually maintain momentum between formal interventions
- Outcome layer connecting delivery to measurable business change without replacing existing tools like Jira, Asana or OKR platforms
- Combines software, expert enablement and learning as an integrated platform rather than tool alone
| - Built for secure multi-tenant business analytics from the database layer up
- AI that cites datasets and shows calculations in read-only mode
- Company boundaries enforced at database level with row-level security
- Versioned API with per-company scopes and audit trails
- Entry pricing from €2.99/month with introductory offer at €0.99 for first 3 months
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 17 ▲ +1 (up) since last check | Not checked yet ● no change since last check |
| Trust Flow (Majestic) | 9 | 2 |
| Citation Flow (Majestic) | 26 | 12 |
| Referring domains (Majestic) | 71 | 5 |