| What it does | Not given
| Free all-in-one business software for SMEs with accounting, CRM, inventory, projects, cloud drive, transport, HR, online shop and point of sale
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| Stage | Not given
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| Founded | 2022
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| Based in | Not given
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| Pricing model | Freemium
| Free
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| Pricing | Explore (Free): Create a branded exploration space, define goals and measurable signals, capture updates, decisions and evidence, experience lightweight outcome reporting, access onboarding guidance. Build: £25/month - Everything in Explore plus configure and refine your approach, visualize connecte
| All core features are free forever for up to 5 users. No paid plans currently available.
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| Key features | - Connected Outcomes: Visualize how outcomes, teams, activity and dependencies connect across an organization
- Outcome Intelligence: Bring activity, progress signals and outcome evidence into one connected view
- Star Chart: Visual map of how work, teams and goals connect to each other
- Goal Management: Create, track and share goals, key metrics, methods and activities
- AI-assisted coaching via Armstrong AI digital assistant
- Methods, Guidance and Playbooks: Make proven methods and learning resources available within the work
- Living History: Persistent record of decisions, updates, evidence and milestones
- Embedded Enablement: Access to guidance and expert support when challenges arise
- On-Demand Coaching: Access coaching from world-class Google and IBM alumni
- Integration support: Connect CRM, analytics and automation tools
| - Chart of accounts, AR/AP tracking, and automated journal entries
- Invoicing with custom branding and automated reminders
- Real-time financial reports including P&L, balance sheet and cash flow
- Multi-location inventory tracking with stock level management
- Cloud drive with 1GB free storage for file management
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| What makes it different | - Persistent infrastructure that preserves context and decisions throughout transformation work, not just static plans or reports
- Framework-agnostic approach that works with OKRs, custom methodologies or established transformation approaches rather than enforcing one model
- Lightweight update rhythms designed for teams to actually maintain momentum between formal interventions
- Outcome layer connecting delivery to measurable business change without replacing existing tools like Jira, Asana or OKR platforms
- Combines software, expert enablement and learning as an integrated platform rather than tool alone
| - Completely free forever for up to 5 users with no credit card required
- All features included in one platform with no paywalls
- Manage unlimited companies within a single account
- Integrated accounting, inventory, CRM and projects in one platform
- GDPR and CCPA compliant with industry-standard security
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 17 ▲ +1 (up) since last check | 19 ▲ +7 (up) since last check |
| Trust Flow (Majestic) | 9 | 16 |
| Citation Flow (Majestic) | 26 | 31 |
| Referring domains (Majestic) | 71 | 82 |