Attribution and ROAS measurement for apps and websites
Be the brand AI recommends
Stage
MVP
Not given
Founded
Not given
Not given
Based in
AE
Not given
Pricing model
Not given
Free trial
Pricing
Free: up to 2,000 conversions per month per product. Pay-as-you-go: $0.04 per conversion after the free allowance. Enterprise: custom pricing for high volume and specific needs.
Starter: $99/mo (billed monthly) or $82/mo (billed yearly, 17% discount). Growth: $299/mo (billed monthly) or $249/mo (billed yearly, 17% discount). Enterprise: Custom pricing. All plans include a 14-day free trial.
Key features
Deterministic Android attribution via Google Play Install Referrer
iOS attribution via SKAdNetwork with versioned conversion value mappings
First-party website sign-up attribution tied to ad clicks
Server SDKs for Node.js, PHP and Python to report conversions from backend
ROAS per campaign, ad set and ad for Meta and TikTok
Meta Conversions API and TikTok Events API forwarding
Revenue measurement from RevenueCat and AdMob
Retention and ARPU cohorts from day zero
No advertising ID or fingerprinting by default
Apple's signed postback stored raw and versioned
AI visibility tracking across ChatGPT, Gemini, Perplexity, Claude, DeepSeek and Google AI Overviews
AI Site Audit with crawlability and structured data checks
Nova AI assistant for ranked recommendations
Content gap analysis identifying topics where mentions lag
Competitor position tracking and SOV measurement
Brand sentiment scoring across AI platforms
Weekly or daily tracking frequency options
Multiple projects and competitor tracking
Branded weekly reports for teams
What makes it different
Deterministic attribution by default without advertising IDs or fingerprints
One product on every plan with no feature withdrawal as volume grows
Published pricing with no form or minimum, clear inputs and failure modes
ROAS, attribution and revenue included in every plan including free
SKAdNetwork conversion value mappings versioned instead of overwritten
Connects AI visibility to pipeline wins and revenue impact
Audits site readiness and ranks fixes by severity with evidence
Tracks performance separately across each AI platform
Includes Nova AI growth marketer assistant on every plan