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Reference edition 2026.46

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Causality Engine vs AdAlign

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Causality Engine compared with AdAlign
DetailCausality Engine logo Causality EngineAdAlign logo AdAlign
What it doesSee what actually drove the sales Score every ad against its landing page and monitor spending at risk from misalignment
StageNot given Startup
Founded2023 Not given
Based inNL Not given
Pricing modelPaid Not given
Pricing€99 one-time for a single causal read on your GA4 export (refundable within 30 days), or €299 per month for Pro (continuous attribution, automated GA4 ingestion, AI chatbot, budget alerts, unlimited seats, cancel anytime). Enterprise available as a 90-day pilot on custom terms. Free audit (one ad scored, no account or card required). 30-day paid pilot €1,500 (credited in full toward first invoices). Growth €590/month annual (€710/month month-to-month) up to €75k/mo ad spend. Scale €1,290/month annual (€1,550/month month-to-month) for €75k–€250k/mo spend. Portfolio €2,490/m
Key features
  • Causal inference model separates what each channel caused from what it only touched
  • Data-health score from 0 to 100 on every channel
  • Direct attribution split back to original source channels
  • Results in 1-2 minutes from CSV upload
  • No pixel, SDK, or code installation required
  • EU data residency and first-party data only
  • Last-click comparison next to causal attribution
  • Paths to purchase and receipts for all numbers
  • Automated GA4 ingestion with Pro plan
  • AI chatbot for ad-hoc questions over attribution data
  • Score every ad against its landing page across four dimensions
  • Total spend at risk per landing page
  • 24/7 campaign monitoring and drift detection
  • Auto-sync with Meta and Google Ads accounts via read-only OAuth
What makes it different
  • Only causal attribution tool that doesn't have an ad platform's budget to protect
  • No onboarding, pixel, or developer needed - works directly on GA4 exports
  • Unlimited team seats included at no extra cost
  • Real results from named beta brands with revenue lifts of 30-60%
  • Spend at risk metric quantifies exact monthly cost of ad-to-page misalignment
  • AdAlign Brain: curated knowledge base of 86 linked articles grounding every score
  • Weights shift by platform and placement to reflect what drives conversions on each channel
  • Unlimited seats and ad accounts on all paid plans with flat-rate pricing
Community votes00
DR (Domain Rating by Ahrefs)35 no change since last check7 no change since last check
Trust Flow (Majestic)83
Citation Flow (Majestic)2017
Referring domains (Majestic)1244

4 details filled in for both companies.

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