Coldstart vs Ballast

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Coldstart compared with Ballast
Detail	Coldstart	Ballast
What it does	Wake up to your next client, already found — with the first email already written	Cold email software priced by emails sent, with unlimited mailboxes and seats on every plan
Stage	Not given	Not given
Founded	Not given	Not given
Based in	NL	Not given
Pricing model	Paid	Paid
Pricing	€750 per month plus €350 one-time setup (both excluding VAT). Billed monthly in advance via Stripe. Cancel anytime with no minimum term or notice period.	Starter: $19/month for 20,000 emails. Growth: $39/month for 125,000 emails. Pro: $79/month for 300,000 emails. Scale: $149/month for 750,000 emails. Agency: $349/month for 2,000,000 emails. Yearly billing costs ten months for twelve. All plans include unlimited mailboxes, seats, warmup, Unibox, API
Key features	Overnight market monitoring of public signals AI-drafted opening emails in your voice Manual approval required before sending Decision-maker identification links Lead filtering with ruthless rejection Exportable leads and drafts you own Customer zone briefing dashboard No invented facts or guessed email addresses GDPR compliant processing	Unlimited mailboxes on every plan Email warmup outside monthly quota A/B test email sequences with up to 5 variants per step Unified inbox for all mailbox replies Static mail-only IP network for deliverability Automatic bounce rate monitoring and campaign pause Inbox placement tests to check spam folder Free domain checker tool
What makes it different	Ruthless rejection of poor fits: one recent run rejected 74 out of 77 companies Timing sends to moments when companies have real, fresh news Uses only public data, no scraped or private information Built and used by the founder on Coldstart's own outreach	Priced by emails sent, not by mailboxes, seats or add-ons Automatic pacing and ESP matching to protect deliverability Import tool with full row explanation for skipped leads
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	4 −1 (down) since last check	18 +3 (up) since last check
Trust Flow (Majestic)	10	5
Citation Flow (Majestic)	6	23
Referring domains (Majestic)	2	16

5 details filled in for both companies.

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