Fact sheet · Sales & Lead Generation
Ballast
Cold email software priced by emails sent, with unlimited mailboxes and seats on every plan
Cold email software that charges per email sent instead of per mailbox or seat, with unlimited mailboxes, warmup, the Unibox for managing replies, and API
Overview

Ballast is cold email software designed for outbound sales teams. It offers unlimited mailboxes and seats on every plan, with features including email warmup (which doesn't count against your monthly quota), sequence building with A/B variants, a unified inbox for managing replies from all mailboxes, and delivery optimization through ESP matching and domain monitoring. The software is priced by emails sent rather than per mailbox or team member, starting at $19/month for 20,000 emails. All plans include the same features: unlimited mailboxes and seats, warmup outside your quota, mail-only sending IPs, the Unibox with AI labels, sequences and variants, domain monitoring, import presets, API, webhooks and MCP integration.
Feature facts
- Unlimited mailboxes on every plan
- Email warmup outside monthly quota
- A/B test email sequences with up to 5 variants per step
- Unified inbox for all mailbox replies
- Static mail-only IP network for deliverability
- Automatic bounce rate monitoring and campaign pause
- Inbox placement tests to check spam folder
- Free domain checker tool
Pricing
Pricing model: Paid
Starter: $19/month for 20,000 emails. Growth: $39/month for 125,000 emails. Pro: $79/month for 300,000 emails. Scale: $149/month for 750,000 emails. Agency: $349/month for 2,000,000 emails. Yearly billing costs ten months for twelve. All plans include unlimited mailboxes, seats, warmup, Unibox, API
Follow Ballast: their milestones, new launches and awards come to you by email, once a day by default.
Ballast specifications
| Section | Sales & Lead Generation |
|---|---|
| Website | ballast.to |
| Votes2 | 0 |
Ballast metrics
| Metric | Value |
|---|---|
| Domain Rating | 18 +3 (up) since last check |
| Trust Flow | 5 no change since last check |
| Citation Flow | 23 no change since last check |
| Referring domains | 16 no change since last check |
| External backlinks | 132 no change since last check |
Fact: Ahrefs Domain Rating checked 12 Nov 2026, fact changed 6 Nov 2026. Fact: top topic Recreation/Food (5). Fact: Majestic checked 4 Nov 2026, fact changed 4 Nov 2026. Link facts from Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd.
Ballast domain fact sheet
Open the fact sheet
| Domain age | 3 months |
|---|---|
| Registered | |
| Expires | |
| Registrar | NAMECHEAP |
| DNSSEC | Not signed |
Ballast launch receipt sheet
What we have measured for Ballast since it went live on SaaS Directory Info on 4 November 2026.
- 18 Domain Rating (Ahrefs) +3 (up) since launch
at launch: 15 (4 Nov 2026); latest: 12 Nov 2026 - 5 Trust Flow (Majestic)
first measured 4 Nov 2026 - 16 Referring domains (Majestic)
first measured 4 Nov 2026
Day 7 since launch. Next receipt: day 30, 4 Dec 2026. The figures report a change; they do not say what caused it, and many things can. No figure here is a guess.
Got a launch coming up?
Step-by-step tips for before, during and after your launch, free to read on SaaS Directory Info.
- Prepare
- Launch day
- Launch week
- Next steps
Compare and explore
Frequently looked up
- Q1Does warmup consume from my monthly email quota?
- No. Warmup never touches your monthly email allowance. Every email on your plan is reserved for your prospect campaigns. Warmup runs separately across the pool with real opens and replies.
- Q2What does each plan include?
- The same product. Every plan has every feature, unlimited mailboxes and seats, warmup, the Unibox, the API and MCP. Plans differ in emails sent a month, active contacts and Write with AI drafts a month.
- Q3What counts as an active contact?
- A lead that hasn't been emailed yet or is in the middle of a sequence. Leads that finished their sequence, replied, bounced or unsubscribed stop counting, so the number follows your live outreach and not the size of your list.
- Q4Is there a free trial or free plan?
- No. A card is required, because free cold email accounts attract people who burn the shared sending network for everyone. The domain checker is free and needs no signup.
- Q5Can I change plan or cancel?
- Owners and admins change the plan in Settings > Billing, and the change is prorated on the next invoice. A cancelled plan runs to the end of the period you paid for.
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Ballast has a free listing. The owner can unlock the full profile with a paid launch for $5:
- Founder story (locked)
- Milestones (locked)
- Demo video (locked)
- Dofollow website link (locked)
See also
| Product | Origin | DR1 | Votes2 |
|---|---|---|---|
| not stated | 27 | 0 votes. Log in to vote for MPSHunters in the file | |
| Canada | 29 | 0 votes. Log in to vote for Bread & Butter in the file | |
| United States | 23 | 0 votes. Log in to vote for Leadpoet in the file | |
| not stated | 0 | 0 votes. Log in to vote for Incumbently in the file |