Omnichannel loyalty and retention platform powered by gamification
Never build it twice.
Stage
Startup
Not given
Founded
Not given
Not given
Based in
IN
GB
Pricing model
Freemium
Paid
Pricing
Free plan includes 1 streak, 1 challenge, 1 mission with up to 200 executions per month. Essential plan $49/month includes 10 streaks, 10 challenges, 10 missions with up to 1,000 executions. Standard plan $99/month supports up to 3,000 executions. Growth plan $199/month supports up to 10,000 executi
Free: £0 (1 site, 100 conversations/month). Standard: £149 one-time (1 site, 2,000 conversations/month). Plus: £299 one-time (3 sites, 10,000 conversations/month). AI usage costs £5–40/month paid directly to your provider.
Key features
Streaks - Set daily, weekly, or monthly purchase targets with milestone rewards
Timed Challenges - Time-bound spend or action goals with countdown timers
Multi-step Missions - Chain multiple customer actions together
Automated reward delivery - Instant discount codes and vouchers without manual intervention
White-labeled widgets and portal - Fully customizable brand experience
Omnichannel notifications - SMS, WhatsApp, email, and push notifications
Native Shopify and Wix integration - One-click app installation
REST API and webhooks - For custom implementations and headless commerce
Optional Shopify order connector for real data lookups
Dry Run mode to test before going live
Dashboard for customizing appearance and policies
Full activity log of conversations and escalations
Escalation with transcripts for uncertain queries
What makes it different
Behavioral mechanics replace passive points - Loss-aversion and streak maintenance drive urgency for next purchase
No-code deployment for Shopify and Wix - Launch in minutes without developers
Omnichannel across physical and digital retail - Works for e-commerce, restaurants, retail, hospitality, subscriptions
Fully white-labeled - Brand controls the entire customer experience
Real-time reward fulfillment - Automatic code generation with no manual overhead
One-time purchase pricing instead of subscription, with no Formo usage fees
No coding required and no separate automation platform needed
Gamopanda
Formo