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Reference edition 2026.46

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HiBot vs ModelRefs

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

HiBot compared with ModelRefs
DetailHiBot logo HiBot ModelRefs
What it doesHuman-run AI visibility audits for brands across ChatGPT, Perplexity, Google, Claude, and Grok The AI Reference Layer for Implementation Decisions
StageNot given Not given
FoundedNot given Not given
Based inNot given US
Pricing modelPaid Freemium
PricingHiBot Pulse: $199 one-time (25 questions, 3 AI engines, 1 run each), or $159 per audit on monthly/quarterly recurring plan. HiBot Panorama: $499 one-time (50 questions, 5 AI engines, 2 runs each averaged), or $399 per audit on monthly/quarterly recurring plan. All plans include 30-day money-back gua Free tier: 1,000 API calls per month. Starter: $19/month. Pro: $49/month. Business: $199/month. Builder: $19/month with 1,000 task executions. Scale: $49/month with 5,000 task executions.
Key features
  • ANSWER framework scoring: Appearance, Nomination, Showdown, Worth, Expertise, Reputation
  • False claims and hallucination detection
  • Competitive standing and share of voice tracking
  • 90-day prioritized roadmap with recommendations
  • Multi-language support: 26 languages
  • Integration with Slack, Asana, Trello, Jira
  • White-label report option for agencies
  • Trend tracking across multiple audit runs
  • MCP server integration for AI assistants
  • Evidence API with citations and governed benchmark runs
  • Knowledge Graph connecting models, providers, benchmarks and workflows
  • Rate limiting and monthly API allowances
  • MCP server for agent integration
  • Bearer token authentication
  • Reference profiles and implementation context
  • Status and methodology visibility for evidence gaps
What makes it different
  • Human-run audits capture answers the way customers actually see them, in logged-out sessions, not through APIs or logged-in accounts
  • Fixed price per audit rather than monthly subscription model
  • ANSWER framework grounded in McKinsey's Consumer Decision Journey
  • 30-day money-back guarantee on all audits
  • Free question discovery tool shows questions your customers ask AI
  • Every benchmark score includes methodology limitations and claim scope so evidence cannot be presented without context
  • Connected reference system organizing AI knowledge fragmented across announcements, docs and research
  • All tiers access the same evidence base; differences are only in call volume and support
  • Governance-aware methodology for compliance and risk review
  • Free read access to all tutorial, reference and comparison content
Community votes00
DR (Domain Rating by Ahrefs)7 −1 (down) since last check1 no change since last check
Trust Flow (Majestic)32
Citation Flow (Majestic)1317
Referring domains (Majestic)4111

5 details filled in for both companies.

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