| What it does | Not given
| Business operations software with AI built in, unifying customer engagement, scheduling, billing, payments, analytics, and AI in one platform
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| Stage | Not given
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| Founded | 2022
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| Based in | Not given
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| Pricing model | Freemium
| Freemium
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| Pricing | Explore (Free): Create a branded exploration space, define goals and measurable signals, capture updates, decisions and evidence, experience lightweight outcome reporting, access onboarding guidance. Build: £25/month - Everything in Explore plus configure and refine your approach, visualize connecte
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| Key features | - Connected Outcomes: Visualize how outcomes, teams, activity and dependencies connect across an organization
- Outcome Intelligence: Bring activity, progress signals and outcome evidence into one connected view
- Star Chart: Visual map of how work, teams and goals connect to each other
- Goal Management: Create, track and share goals, key metrics, methods and activities
- AI-assisted coaching via Armstrong AI digital assistant
- Methods, Guidance and Playbooks: Make proven methods and learning resources available within the work
- Living History: Persistent record of decisions, updates, evidence and milestones
- Embedded Enablement: Access to guidance and expert support when challenges arise
- On-Demand Coaching: Access coaching from world-class Google and IBM alumni
- Integration support: Connect CRM, analytics and automation tools
| - Unified customer records across calls, scheduling, invoicing, and payments
- Built-in call center with SMS, video, and AI receptionist
- Scheduling and appointment management with location-based routing
- Payments and GenayaPay for cards and invoicing
- Automations triggered by business events
- AI assistant for operational questions in plain language
- Client portal for estimates, invoices, and messaging
- Email campaigns and lead capture forms
- Self-serve booking with deposit collection
- Live analytics and performance dashboards
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| What makes it different | - Persistent infrastructure that preserves context and decisions throughout transformation work, not just static plans or reports
- Framework-agnostic approach that works with OKRs, custom methodologies or established transformation approaches rather than enforcing one model
- Lightweight update rhythms designed for teams to actually maintain momentum between formal interventions
- Outcome layer connecting delivery to measurable business change without replacing existing tools like Jira, Asana or OKR platforms
- Combines software, expert enablement and learning as an integrated platform rather than tool alone
| - One login and one platform replaces the 10-tool stack
- Built for 8 different industries with industry-specific workflows
- Enterprise-grade features like call routing and role-based permissions for small teams
- AI integrated throughout the platform, not in isolated screens
- All data scoped to your organization and never sold
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 17 ▲ +1 (up) since last check | 19 ● no change since last check |
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| Trust Flow (Majestic) | 9 | 2 |
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| Citation Flow (Majestic) | 26 | 19 |
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| Referring domains (Majestic) | 71 | 9 |
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Stellafai
Genaya