Fact sheet · Marketing analytics
Selvra OS
Google Ads profit optimisation for Shopify merchants
Selvra OS specifications
| Section | Marketing analytics |
|---|---|
| Website | selvraos.com |
| Votes2 | 0 |
Selvra OS metrics
| Metric | Value |
|---|---|
| Domain Rating | 43 no change since last check |
| Trust Flow | 22 no change since last check |
| Citation Flow | 20 no change since last check |
| Referring domains | 58 no change since last check |
| External backlinks | 77 no change since last check |
Fact: Ahrefs Domain Rating checked 17 Oct 2026, fact changed 14 Oct 2026. Fact: top topic Computers/Software/Operating Systems (22). Fact: Majestic checked 14 Oct 2026, fact changed 14 Oct 2026. Link facts from Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd.
Selvra OS domain fact sheet
| Domain age | 3 months |
|---|---|
| Registered | |
| Expires | |
| Registrar | NameCheap, Inc. |
| DNSSEC | Not signed |
Calculates true Profit on Ad Spend for Shopify merchants to identify which Google Ads campaigns are actually profitable.
Overview
Selvra OS helps Shopify merchants optimize Google Ads campaigns for profit instead of revenue. The platform connects Shopify and Google Ads to calculate true Profit on Ad Spend (POAS) for every campaign, combining actual cost of goods with ad spend and conversion data. It identifies campaigns losing money and proposes specific actions to fix profit leaks, from budget adjustments to campaign pauses. Features include a POAS dashboard with confidence tiers, an approval queue for all proposed changes, autonomy controls to automate trusted actions, daily briefs, and full action history.
Feature facts
- POAS Dashboard showing real profit on ad spend for every campaign
- Approval Queue for all proposed changes before execution
- Autonomy Controls to automate actions gradually as trust builds
- Confidence Tiers showing accuracy based on margin data
- Action History with full log of proposed and executed changes
- Unlimited campaigns included in plan
- Priority support
Pricing
Pricing model: Free trial
Pro plan: $39.99/month (billed monthly through Shopify), with 14-day free trial.
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Frequently looked up
- Q1Why is ROAS not a reliable metric for profitability?
- ROAS ignores whether a campaign actually makes money. A 4x ROAS campaign selling 15%-margin products is losing £3 for every £10 spent, even though Google considers it successful, because Google optimizes for revenue while businesses run on profit.
- Q2How long does it take to set up Selvra OS?
- Setup takes under 10 minutes. You install the Shopify app, connect your Google Ads account, and Selvra OS reads your product margins and campaign performance data.
- Q3What data does Selvra OS store about customers?
- Selvra OS does not log or store customer personally identifiable information such as customer names, email addresses, or billing addresses. It references only order IDs and product IDs.
- Q4Can I let Selvra OS make changes automatically?
- Yes, you can choose which action types run automatically and which require approval through Autonomy Controls. You start conservative by default and can adjust settings anytime as trust builds.
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